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Arts marketing, communication & design digest: March

increase visibility google maps

In this month's digest we highlight how food delivery company, Deliveroo, has launched their first ever TV ad as a result of the company’s growth in an industry where consumers’ trend are ever changing. We also covered Nokia’s comeback of the historic 3310 mobile phones and we give you five important tips to improve your brand’s visibility on Google maps. Finally we explore if social media is becoming “less fun” for consumers and brands and give you our advice on how to improve your SEO and organic rankings on your website.

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Pinterest marketing tips to boost your brand's visibility and impact

Pinterest

Pinterest is a photo sharing social media platform which allows users to catalogue different ideas by "pinning" images to user-created "boards". This social platform is gradually rising in importance as a marketing tool on par with the likes of Facebook, Twitter and LinkedIn, particularly for brands and businesses that heavily rely on visual marketing.

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How brands and businesses are reacting to #PancakeDay on social media

pancakeday

Shrove Tuesday is once again welcomed with excitement by companies as they look forward to taking advantage of the trend on social media to generate some buzz for their own brand.

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SEO: exploring the relevance of organic keyword rankings

SEO: exploring the relevance of organic keyword rankings

In the search engine optimisation (SEO) world, obtaining high keyword rankings is the ultimate goal for small and large businesses alike as they strive towards being listed first in the organic search results. This comes as no surprise considering that this position is positively correlated to increased website traffic and leads.

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