In this age, content marketing services are now more important than ever before. It is an undeniable fact that businesses are judged by the content they produce and the importance of inbound marketing has sky rocketed. Customers often look out for businesses that churn out content that is either informative or entertaining, and often times both.
We are experts in creating / curating and distributing valuable and quality content that is catered to your company's defined audience(s). We also work closely with clients to formulate and create a content marketing strategy - we look at your core message, brand story and image and determine the best way to ensure your content is unified in consistently communicating these elements to your audience. Our team will examine your storytelling techniques and ensure you utilise the best approach to connect with your audience.
Our years of experience in content marketing means that we can produce and execute targeted campaigns for businesses that generate ROI; we know what does and does not work, and we can use this to your advantage in order to increase brand engagement.
Copy is what communicates your brand message and can be all the difference between generating a sale, a click to your website or a like on a social media post, and not.
Regardless of your sector, the team at Consider This can help you design and pitch the perfect copy with the appropriate tone of voice for your business. This ensures that you achieve the desired response from your customers and is in line with your content marketing strategy be it online or offline.
Our team of digital experts and content writers understand that every page on your website needs to deliver results. Our website copywriting services help you ensure that it does just that while staying on-brand. These include, but are not limited to:
- Web content
- Web adverts
- SEO optimisation
- Blog posts
- Articles or news
- Digital content marketing strategy
- Content calendar
Professional copywriting services
With our professional copywriting services we can also help support your site with off-page content. These include, but are not limited to:
- Direct mail
- Social media posts
- By-lined articles
Visual content and design
Nowadays words alone are ineffective in keeping customers engaged and interested in your brand. Whether it is images, video content, infographics or memes, every business should integrate visual content into their content marketing strategy.
Whatever the requirement may be, if it is for your website, social media or marketing campaign, our team will help you create, design and deliver visual content that will encourage your current and prospective customers to discover more about your brand.
Whether it is a marketing campaign, press release, regular news updates on your website, company blog management or regular posts to your social media channels, we can publicise and distribute all your content across the desired and relevant platforms.
If you would like to distribute to the media, we know our media inside out, from industry-specific publications, editors, journalists and bloggers. Our team has a wealth of media contacts in a number of industries, including, to name a few:
- Local government
- Environmental and sustainable
- Technology and construction
We are much more than just a consultancy. We have the tools and resources to support those who do not have the internal infrastructure to instigate any campaign or project we develop for them. We ensure that we understand your business, industry and target audience, and set realistic long and short-term objectives with suitable messaging and tactics. We take the pressure off you by driving your campaign in the right direction to get successful results.
If you would like to discuss your content marketing requirements, please fill out our contact form.